I’ve been working lately for the last 2 years on Mobile development for ios, android and now on Playbook. Most of my 19 mobile apps done are rarely download by others because most are enterprise level others are on brands control which contracts can’t blame, but some are really success because brands name.
Anyway, after those year and getting so much fun on mobile development and also by user perspective, it’s quite simple to get success with your app. You just need to follow the great samples out there, take the best characteristics of those examples and start doing yours.
Let’s make it simple, imagine 3 main categories, you will don’t need much more than that to get success.
1 – The dumbest as possible
In real world we are Simpsons, no matter how much you want to argue with me, we all are dumb, it’s kind part of human race.
Take this example of app http://t.co/uj1IGQW1 How 50k ~ 100k download a success app like that?
Plucking hair? Awesome idea, I mean as thinking as dev I’m proud of developer’s who did that and you know many people download because they want
to spend time between a flight or waiting for coffee on Starbucks.
The secret for this category is to make the dumbest app as possible, don’t re-invent the wheel, we have many dumb behavior just translate that to an App and you will get a impact on 1mi or 2 mi people. Do you have an iphone? Then you remember iFart don’t you?
2- The Funniest to all ages
If you have a device where you want to interact with it, what you human think firstly? Games! That’s it, no big deal, just that.
That’s the first thinking when you think funny. And an App in this category should be Dumb like this app or Awesome like those on video.
Or even better, genial idea with funniest as possible like this.
When doing apps on this category the secret are: Make them awesome, full of rich graphics, funny sounds, when possible interact with our daily life, that should works on parties, wedding, even playing with the cops or political figures. The funniest as possible the better it will be.
3 – Just simple as that
When you interact with your mobile Apps, how much hands do you use? Regularly 1, isn’t? That’s the point. Ordinary people are must making check-in in places, twitting, chatting, sms, typing and finally talking, those things we use with only one hand, why should your App on smartphone need to use two of ours? Isn’t odd this behavior to apply on your Mobile app? On Tablet is plausible to use it , because we read magazines, e-mail better, play more awesome games but on smartphone doesn’t make any sense to me to use both hands to interact with an app, you just need one and your attention on where you’re. Don’t even challenge me if you never tweet on driving.
If your app just want to use one hand only, make it simple, don’t add all garbage stuff we have on laptops, pc, because there has too much space for it, more processing power, more memory power and better one, more fast internet connection.
Smartphones are new market, why don’t make this market simple, elegant and functional. The future in this category is to look back in 90’s; Where we have simple functions, features on our PC. 3 Features are great one for your web start-up.
If you think to put all features you have in a web version of your app, why did you make the web version anyway? Its has to be done to be smooth integration, PC and Laptops are going to have long life 8 or 10 years. Or do you consider developing code and debuging on a phone ? Tablet? Maybe, but not now.
The secret to this category is to make functional, simple and 3 features only, that’s all we need on mobile App for smartphone, like this one.
Voice, 1 finger type and hold and that’s it, it’s functional and just work. That’s 100k and 500k download the app. Because it’s easy to interact with it.
Almost 60 years ago a crazy one told us “This simple thought made a deep impression on me” Who told that?
Ah! don’t forget all apps should be social, don’t sell expensive more than U$1.99.
Be successful my readers.